On Monday, the entertainer launched a new trend collaboration with PrettyLittleThing nearly a 7 days right after saying the partnership.
Doja Cat curated the collection so that it matches her signature, eclectic design. The pieces also retain with the periods as they are produced to enhance a publish-coronavirus lockdown globe.
“This was my 1st time curating for a style manufacturer, period! I like PrettyLittleThing and won’t be able to wait for all my followers to see it and wear it,” Doja Cat explained in an official assertion. She also teased that this collaboration will not likely be her only enterprise into the trend market.
“It was so considerably exciting creating with [PrettyLittleThing CEO] Umar [Kamani] and the team,” she included. “They genuinely allow me channel the essence of who I am into this selection. Wait around till you see what is actually subsequent!”
Umar Kamani describes that the collaboration with Doja Cat created in good shape perfectly with the model due to the fact her distinctive design appeals to the PrettyLittleThing consumer.
“I am so psyched to be working with such a credible artist on this new collection,” Kamani claimed. “I have admired Doja Cat and her occupation for a very lengthy time and we have been doing the job carefully with her to provide her exclusive design to the PrettyLittleThing purchaser. This is just the first collaboration and we have heaps far more to appear in the course of the partnership.”
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